Balmain
Pioneering Digital Luxury with an
eCommerce Transformation
LIVE SITE
INDUSTRY
Fashion
13
Klaviyo
DBCO was instrumental in transforming Balmain from a brand cherished primarily by Parisian socialites into a global online phenomenon. This monumental shift occurred in the 2010s, a decade where we led Balmain's foray into the digital world. Our team had the privilege of being at the forefront of Balmain's inaugural eCommerce design and development, laying the groundwork for the brand's remarkable online growth.
Beyond designing the eCommerce platform, we also crafted engaging email marketing templates and executed captivating accessories campaigns that captured their chic and glamourous brand personality.
What We Did
- Brand Refresh & Positioning
- eCommerce Design and User Experience
- UX Consultancy
- Social Marketing & Templates
- Quality Assurance & Accessibility
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