Ramy Brook

Repositioning a cult society brand for the digital era

Services
Strategy
Design & User Experience
Rapid Prototyping
User Acceptance Testing

Technology
Shopify Plus

Ramy Brook is one of New York’s most colourful figures, and her eponymous brand has the same sense of effortless glamour and fun as the woman herself. Having built up a passionate following amongst A-list celebrities, Design & Build were tasked with helping the brand amplify online. We guided Ramy and her team through a comprehensive root-to-branch redesign of their digital presence, based on a detailed review of existing website analytics. The resulting site balanced the aspirational world of Ramy with seamless ecommerce experiences.

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