Entrusted with the digital transformation of Liu Jo, a beacon in the European fashion and luxury world, Design & Build Co. embarked on a meticulous journey to redefine the brand's online identity. Our task was to seamlessly integrate Liu Jo's diverse portfolio - spanning womenswear, accessories, kids, denim, sports, and luxury - into a singular, compelling eCommerce platform. Central to our strategy was a robust approach to Brand Positioning and User Experience, tailored specifically for the fashion and luxury sector. By focusing on intuitive site navigation and sophisticated eCommerce design, we crafted an online experience that not only reflects Liu Jo's artisanal heritage but also optimises user engagement and conversion rates. This strategic blend of brand cohesion and user-centric design principles has elevated Liu Jo's digital presence, ensuring a distinct and unified brand experience across all product lines.
To learn more about this project and explore how we can support your business or brand's growth, please reach out to us.
Brand and Positioning
eCommerce Design and User Experience
Social and Email Marketing
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